conscious cradle — prepare a healthier nursery.

curate

prepare a healthier nursery.

prepare a healthier nursery for your baby by avoiding the chemicals of concern commonly in many products — even those marketed as "eco-friendly," "green," or "non-toxic."

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educate

compare product types.

compare the tradeoffs of product types — metal vs. wood cribs, wool vs. nylon rugs, latex vs. polyurethane mattresses, and many more.

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curate

verify marketing claims.

verify marketing claims to determine which products are actually safer and more sustainable.

curate

identify credible certifications.

identify the logos of credible certifications to avoid being deceived by greenwashing.

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curate

avoid chemicals of concern.

avoid chemicals of concern commonly in products used to furnish a baby nursery — isocyanates, phthalates, perfluorochemicals, VOCs, organohalogens + organophosphates (flame retardants), and others.

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educate

make informed decisions.

make informed decisions with our guidance when considering which products to choose for your baby's nursery.

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collaborate

get personalized guidance.

get personalized guidance to help you prepare a nursery that's healthier for your baby.

track

track the attributes and tradeoffs of building materials, interior finishes, and furnishings.

verify

verify the sustainability and wellness claims of products you're considering for your project.

listen

listen to tutorials about the importance of designing a healthier nursery.

ask

ask us questions and get expert guidance virtually via messaging and trainings.

prioritize

prioritize health and environmental attributes that are most important for your project.

strategize

strategize other actions for ensuring your baby's nursery is healthier and more sustainable.

identify

identify the credibility, rigor, and independence of health and environmental certifications.

compare

compare the attributes and tradeoffs of product types to make early design decisions.

screen

screen building materials, interior finishes, and furnishings for chemicals of concern.

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trust our transparency.

trust our guidance because we don't promote products for advertisers or profit from your purchases. rather, we transparently help you choose products that align with your safety and sustainability priorities.

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see how we help.

see how we help you prepare a healthier nursery.

educate

get guidance

learn from our specialized expertise.
follow task-by-task instructions.
avoid chemicals of concern when choosing products.
verify the credibility of 30+ health & environmental claims.
prioritize health and environmental attributes for your project.
strategize other actions for a healthier, more sustainable nursery.
screen 6,000+ chemicals of concern.
listen to tutorials about sustainability and wellness.

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curate

choose products

curate products with our guidance.
design a single nursery or an entire home.
compare 50+ product types to prefer generally.
track the attributes and tradeoffs of products.
select preferable building materials, interior finishes, and furnishings.
request product info from others via a questionnaire.
trust our transparency.

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collaborate

manage project

collaborate with us and others.
ask us questions virtually via messaging.
share the products you're tracking with others via a link.
use personally as a parent or professionally as an interior designer.
join trainings virtually.
match with an expert.

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curate

choose preferable products.

choose preferable products that align with your priorities.

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educate

learn why it matters.

learn why precautionary product choices matter for your baby.